"Nearly a century's worth of Olympic glory. Powered by adidas.
We've owned some of the British team's sweetest moments since we took over as official kit supplier in 1984. As photographer Jacob Sutton's film shows, we've seen records set, medals won, and legends made.
And for the first homegrown Olympic Games in a generation, we've taken Team GB and ParalympicsGB's kit to the next level. The ultimate fusion of style and technology, British spirit has never looked so sharp.
World-renowned fashion designer Stella McCartney has called the shots on the design front, and our brightest tech-heads have put our best athletes through their paces in state-of-the-art wind tunnels and climate chambers. The game has been raised and the stage is now set.
Presenting a fresh twist on the iconic Union Jack, it's a kit that's designed to make the nation proud.
And our team faster, stronger, and cooler." - adidas
You can now buy the kit and team GB fan wear from adidas.co.uk
The team, the kit, the Creative Director:
The tune featured in the video has got bags of swag. It's by BIGkids and is called Drum In Your Chest.
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